The new Lamson Liquid is the ultimate bang for you buck. Combining the virtues of pressure cast aluminum with some light machine work, the Liquid is structurally strong with a precision fit and finich: the best of both worlds. How much of a reel at this cost can Lamson make here in the US.? Quite a lot, as it turns out. It’s a good mix, too. Liquid’s high-quality castings are imported, but the components critical to the drag system are CNC-machined in the US. Liquid reels are assembled in Boise alongside Lamson's highest-priced reels. No other $100 reel can boast this much US content and quality oversight.